An old-school chalkboard that writes itself up every morning, so the daily catch becomes the first thing locals check before they drive over.
A concept GVPS created to show our approach. “Harbor & Hook Fish Co.” is a fictional business.One vertical Reel for Stories, Reels and TikTok. Sound on: waves, gulls and a harbor-town tune.
On Ice. What came in this morning, by the pound, with photos of the case taped up.
Today’s Special. An eraser swipe, then one kitchen dish with a pun: “Don’t be tartar-dy. They go fast!”
From the Kitchen, To Go. The baskets and bowls that sell at the window, ending on “Call ahead for pickup.”
A coastal market has new news every day: what came in, what’s on ice, what the kitchen is frying. Most of it lives on a whiteboard by the register, and the feed stays the same. The market sells by the pound, the kitchen sells by the basket, and one generic post can’t speak to both.
Put the board itself on the feed. Every morning the same chalkboard writes itself up with the day’s catch, then erases and rewrites for Today’s Special and the to-go menu. Same look, same time, every day, so checking the board becomes a habit, and the pun on the special gives people a reason to share it.
The board is built each morning from a phone photo of the case and today’s list.
GVPS turns a daily whiteboard into a feed locals check every morning.
A phone photo of the case each morning, today’s list of what’s on ice and in the kitchen, and a yes or no on the week’s special. About five minutes a day.
The chalkboard, animation, music, sound, captions and posting schedule.
Packages · from $149